Blog
Networking in the Post-Covid Era
Networking in the Post-Covid Era In 2020, we grew accustomed to distancing. We stayed home, joined meetings via zoom, and stayed 6 feet away from each other whenever necessary. In 2021, as the world began opening up again, we still were used to...
WHERE DID EVERYBODY GO?: How Businesses Can Survive Social Media Fatigue
The last few years have been interesting to say the least. First, our minds reeled as we processed the reality of experiencing a pandemic, certainly something most of us never dreamed we would live through. We sheltered in place, we did our best to...
SSL Certificates
What is an SSL? That extra ‘s’ you notice in HTTPS, quite simply means that your connection to that website is secure and encrypted. The technology that powers this connection is called SSL , which stands for “Secure Sockets Layer.” An SSL...
I Don’t Want to Do This: 30 Questions to Conquer the Daunting Task of Writing Your Website Content
Many of us on our team LOVE writing. It’s ok, we know you think we are nerds. We agree, and we don’t mind! However, we have found that the majority of our clients don’t like to write. This isn’t a problem for us at all except for one thing: We HAVE...
Successful Branding for Businesses
By Tonia Marie, Multimedia Designer Branding should be an essential component for your marketing strategy. With a successful branding strategy, your audience will know your brand, company, social media, and your website. Whether it’s a post...
Benefits of Social Media for your Business
By Kaitlyn Keeler, Marketing Specialist Is your business utilizing social media? Even if you don’t personally enjoy being on social media, it's incredibly important that your business has a social media presence. From a social media...
What Dr. Death Taught me about Marketing
By Heather Murr, Project Manager If you have ever had a conversation with me outside of business, you might know that it doesn’t take me long to venture into true crime topics. I am a huge fan. I try not to let my conversations go there too...
Light Alive Spotlight: Laura Sellers
By: Laura Sellers, Content Coordinator Hello! My name is Laura Sellers and I am the new Content Coordinator at Light Alive Marketing. This team has welcomed me with open arms and I cannot wait to see what my future holds. Whether it is writing...
What Do Users Expect When Visiting a Website?
By: Melanie Barfield, Creative Director 1. Easy Navigation Most users expect to be able to quickly and efficiently find the content they want when visiting a website. Easy navigation can help users do exactly that. A big factor in creating easy...
Keeping it Local: A Guide to SEO for Local Businesses
By Heather Murr, Project Manager Recently a company reached out to work with us that provides a very specific service, and they are coming to Oklahoma to do some work for one of the surrounding small cities in our area. My first thought was I...