Imagine walking into a store where the aisles are disorganized, the products are difficult to find, and the staff is unhelpful. Would you return? The same principle applies to websites. A bad user experience can drive customers away. But a good user experience can...
Katy Chamness
Master Social Media Ads
So, you want to run a social media ad campaign? But not sure where to start? Well, you’ve come to the right place! Social media is a great tool for reaching your ideal customers and getting things rolling for your business. But with so many platforms, ad formats, and...
5 Signs Your Website Needs a Makeover
How confident are you sending someone to your website? Do you have to make ‘excuses’ for it? Let’s face it, websites are like fashion - they go out of style. Just because your site looked amazing five years ago doesn’t mean it’s still cutting edge today. The more...
Leveraging LinkedIn for B2B Marketing Success
Let’s face it, B2B marketers: if you’re not leveraging LinkedIn for B2B marketing success, you’re missing out. Forget chasing the latest dance trends on TikTok - you can’t afford to ignore the power of LinkedIn. It’s a place to connect with fellow industry leaders and...
Putting Marketing Last Will Cost You
Feel like you’re fighting all the time just to keep your business from sinking? Perhaps all your effort is directed towards product development and operational matters, therefore marketing strategy falls at the bottom of the to-do list. But guess what: putting...
Boosted Posts vs Paid Ads: What’s Right For You?
Feeling unheard on social media? Like you’re just screaming into the void of followers who never see your awesome posts? Fear not, weary marketer! We've got the scoop on two secret weapons: Boosted Posts and Paid Ads. But hold on, what exactly sets them apart, and...
Social Media Trends – What’s Kicking in 2024
We all know that keeping up with the constant changes in social media is a must if you want to stand out, whether you’re in it for the fun or chasing those professional goals. But let’s face it - it’s not always a walk in the park. It’s time to buckle up and prepare...
How Storytelling Transforms Brands
Hello, fellow marketers and business enthusiasts! Today, we want to dive into a topic that’s near and dear to our heart – storytelling in marketing. Storytelling has been around since, well, forever. From the days of sitting around campfires sharing tales of...
What’s Next in the World of Web Design for 2024
Hello savvy marketers! As we dive into the world of web design in 2024, we need to be on top of our game. As the digital scene constantly changes, the secret to delivering successful websites is to not only look amazing, but give the end users an awesome experience....
Harnessing the Power of Emotional Connections
Hey there, fellow readers! Today, let's dive into the world of emotional marketing and uncover the secret behind transforming one-time buyers into devoted brand enthusiasts. It's not just about selling a product; it's about creating a genuine connection that goes...